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Link 10

The Z Label Gen Z Personality Test

Gen Z Personality Quiz

Posts from people I know (friends, family)

Q6 What social media content do you like seeing the most?

Now starting

Q1 Which year were you born?

Q1

While exploring in the mountains, what kind of path would you choose?

Q13 Have you ever bought a product or service based on a meme or internet joke?

Q4 Which social media platform do you use and trust the most?

Discussion in the online community I am in

Q9 What gives you FOMO or the fear of missing out?

Their values must align with mine e.g. sustainability, animal rights

Household reputation with a long history for many years

Everyone online and my friends are using it

I enjoy their social media presence and marketing

Q15 Other than product quality and price, which is important to make you loyal?

Q2 Which region are you from?

Q2

Along the way, you suddenly encounter a group of curious goats surrounding you.
What would you do?

Q18 You are welcome to leave your email to be the first to receive The Z Label's 2024 Gen Z Report

Q10 In your free time, what do you like to do?

Choose the path to the mountain peak, challenge yourself

Choose the path to the valley, explore the unknown world

Simply return the way you came, safety first

Q3 Pick one emoji to describe yourself

Q3

Suddenly, two paths appear before you: one leading to the mountain peak and the other to a valley.
Which one would you choose?

I don't care about the brand, just whichever is convenient

Frequently change brands to try out new things

Quite loyal but will sometimes try new brands

Q14 Are you loyal to specific brands when purchasing a product?

Q7 What do you do that makes you feel part of a community?

Q8 What gives you comfort when feeling down?

Q11 Before you buy a product you don’t know much about, where do you search for information?

Q17 What concerns do you have about the future that you hope businesses can address?

Personalised experience based on real insights

Q16 Which emerging technologies do you believe will be significant part of your generation in the next five years?

Q5 Which online formats do you enjoy the most?

Cool lifestyle photography, concept or videos

Q12 What type of content will make you buy something new?

Long press the image above or right-click to download!

THE Z LABELBuilding New Consumer Experiences for Gen ZsWe are a tech-centric venture- building group in Hong Kongfor developing in-house products and co-incubating with established groups and entrepreneurs across domains within an agile and highly supportive ecosystem.Follow The Z Label on Instagram (@thezlabelgroup), X (@thezlabel_) or LinkedIn to stay tuned for more!

Sun Ray (Community)

The findings from this survey will be used to generate unique and valuable insights on Gen Z in Asia — their emotions, 
 motivations, behaviours and thoughts on social media.

Sign up on thezlabel.co to receive our 2024 Gen Z Report launching in Nov-Dec 2024.